DTC Outerwear Brand Outerwear

Getting studio photography without a studio

Customer-Provided Photo
Delivered
Shell fabric texture
Customer-Provided Photo
Delivered
Insulation lining detail
Customer-Provided Photo
Delivered
Zipper pull hardware
Customer-Provided Photo
Delivered
AI-enhanced model composite
The Story

A small outerwear brand couldn't justify a studio shoot for every new colorway, so most PDPs launched with factory reference photos.

We ran AI Studio Model-tier renders directly from the QC round photos already being taken for inspection, at a fraction of a traditional shoot.

Every new colorway now launches with on-model imagery within 3 business days of the sample round, at 64% less than the brand's prior photography budget.

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